Marketing for Optical Salons.
Full Eye Test Calendar.
We run ads for 30+ salons in Poland and Germany. We know what works and what's a waste of time and money. If we don't book 40 eye tests in a month, we keep working for free until we do.
- 40-70 eye tests/mo.
- Pay for results
- Opticians only
WE DO only what works
No talk of building reach or brand awareness here - we don't want to burn your budget. We only do what actually fills the eye test calendar in the salon - and consequently, sales.
Meta Ads Campaigns
Instagram and Facebook. We target people signaling a need for glasses - customers ready to buy multifocals or standard glasses come to your salon. You fill your eye test schedule.
Google Ads (local)
Works in certain cities. When someone searches for "glasses [your city]" - you are there. In small towns, it often doesn't make sense - we'll tell you straight. Then we focus 100% on point one.
Landing Page
The system element that converts clicks into appointments. We don't pretend the page itself attracts traffic - the ads do the work. The page just finalizes it.
Tracking & Optimization
Without this, the system won't work long-term. We track every euro, every booked test. We optimize every 3-4 days. The system learns.
What we DON'T do
(and why it matters)
SEO
We've tested it. It simply doesn't work in optics. The system must deliver results fast. SEO takes 5 months. Our system works from day one.
Social Media
Instagram posts are not part of the system. No one buys glasses because of a "World Sight Day" post. We target people who NEED THEM.
Why 9 out of 10 agencies
waste your budget
Most agencies are generalists - dentist today, optician tomorrow, kebab shop the day after. We only serve optical salons and know exactly what works and what's a waste of time and money.
We chose one industry - and we are the best in it
You can do everything a little and be average. Or choose one thing and be the best on the market. We chose the second option - and here's why optics:
- Optics is a local business with high margins - Meta Ads pays off even at €6 per lead.
- The decision for an eye test is made in 1 day. Not like real estate where you wait six months.
- Repeatable funnel: concrete offer → calendar → eye test → glasses sale.
- We know every industry term, every customer objection, every frame type.
- 30+ salons = we know what will work in your city before you spend your first euro.
At an agency ~€1,700 - with us €0 until results are delivered
On the right you see what you'd pay freelancers and agencies for the same. With us, you get everything in one package. You only get the invoice once there are 40 booked tests in the calendar.
- Meta Ads campaigns optimized for optical salons€750/mo.€750/mo.
- Magnet landing page that converts 3-5x better than your current one€450€450
- SMS system that pulls people from 'thinking about it' to an eye test€300/mo.€300/mo.
- Weekly reports + dashboard with real-time numbers€200/mo.€200/mo.
- Exclusivity for your city - we don't serve your competitionPricelessPriceless
Zero upfront invoices for "branding". Zero "we need to wait 6 months". Results - or you don't pay anything.
We no longer serve these cities
We work with at most 2 salons per city. No exceptions. We cannot be bribed.
Trust and partnership are our foundation. We don't want to compete with our existing clients - we know our system works so well that a third salon in the same city would start eating into the first one's calendar. That's unfair to those who trusted us.
If your city is on the list, we're sorry - join the waiting list.
Your city is not on the list? Great - you still have a chance.
Check availability for your cityListen to our clients
No actors. No scripts. Real optical salon owners. Listen - and join the list of satisfied customers yourself.
Join our satisfied clients
- 30-minute consultation, zero obligations
- We'll tell you straight if it will work in your city
- Specific numbers, specific plan, specific results
- Guarantee of 40 eye exams/mo. - or you don't pay
Why the exam calendar
fills up
Because we target people who actually need an exam and glasses. Not random followers.
Guaranteed booked exams
If we don't deliver at least 40 booked eye exams per month - you don't pay for our services. Risk is on our side.
Salons served
We know the costs of acquiring an exam in various cities. We know which age groups convert best. We have proven advertising messages.
We know the
optical industry inside out
You need someone who knows how to increase sales in an optical salon. And that's exactly what we do.
What
salon owners say
"The system works like a Swiss watch. 64 booked exams in the first month. 71 in the second. 68 in the third. I don't have to worry about anything, the calendar is full."
"Finally, someone who doesn't talk about 'branding' but about a system that actually works. Meta Ads attract people, the site converts, tracking shows the numbers."
"I thought the system wouldn't work. 52-58 booked exams per month. The system adapted to the local market. €6 per exam."
Let's talk about your salon
30-minute consultation. No fluff. We'll tell you straight if our system will work in your city.
Book a consultationBook a meeting
Choose a time that works for you. 30 minutes. No fluff.